This adorable soft toy is based upon the Moomin character from the global Moomin brand created by Tove Jansson over 75 years ago. Since creation, Moomins have become best selling books and stories, with many different adventures shared with the Moomin family. The stories have also been turned into TV animation using the stunning artworks to tell all their tales. This is a brand which is loved by generations. Introducing our gorgeous Moomin soft toy made from the softest white plush with fluffy white tail and embroidered eyes. Aurora World is an industry leader with over 40 years of experience in designing and manufacturing innovative and high quality plush products.